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BALANCING ARTISTRY
WITH COMMERCIAL APPEAL

How to Achieve Success and Longevity While Remaining True to Your Unique Voice

Saturday, September 18th | 12PM - 3PM ET | Online

Most music creators fall into one of two categories: the hobbyist or the professional.

As a hobbyist, you have the freedom to write whatever you want, whenever you want, and for whom you want, with no strings attached.

But as a professional, you need to make a living from your artistry. 

To achieve a long, fruitful career in today’s marketplace, you can’t just write for yourself – you need to also write for your audience.  This means learning how to adapt your unique artistry to the sounds of the day and satiate audience expectations, all the while maintaining cohesion between your sound, persona and style.

Today’s most successful artists have mastered this delicate balance. So, if you’re interested in learning how you too can achieve this balance in your music and your career, join us for this one-of-a-kind, live, online masterclass.

Using in-depth case studies, we will explore how diverse A-list artists including Billie Eilish, Post Malone, Taylor Swift, Ed Sheeran and others have successfully navigated the fast-changing musical landscape, staying true to their unique artistry and persona while evolving their sound to stay relevant, stand out and keep fans engaged.

You’ll come away with insights and nuggets of gold that will help you channel your ingenuity for a long and fruitful career while remaining true to your own unique voice.

Your registration includes:

  • The live masterclass with plenty of time for your questions
  • The masterclass presentation deck
  • The masterclass video, which will be made available following the masterclass
  • Access to HSD-Connect, the Hit Songs Deconstructed private, invitation-only community and network, where you can connect with past and present masterclass participants

Limited seats available.

Due to the intimate nature of this masterclass, there are limited seats available on a first-come first-served basis.

Hit Songs Deconstructed PRO Subscribers get 15% off and PREMIER subscribers receive 30% off this masterclass. Click here to request your discount code. Be sure to specify your subscription level when requesting your discount code.

Your Masterclass Instructor

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David Penn
Co-Founder, Hit Songs Deconstructed

David is a recognized expert in the craft and trends behind hit songs and has been featured by Billboard, Variety, Music Week, Canadian Musician Radio, BMI, Financial Times, and the Economist, to name a few. He also regularly guest lectures at top universities such as Berklee College of Music, NYU, and Frost School of Music, as well as at industry events such as Music Biz, DIY Musician Conference and others.

A music connoisseur of all time periods and genres, he is a “go-to” consultant for songwriters, producers, publishers and labels.

Frequently Asked Questions

What knowledge of songwriting and music theory do I need to understand what is being taught?
A solid foundation in the basic craft of songwriting and music theory is highly recommended.

Who is this meant for?
Artists, songwriters, producers and A&R/music industry professionals who have the goal of being involved in today’s mainstream music scene.

What is the basis for the material covered?
We will focus on Top 10 hits by A-list artists including Billie Eilish, Post Malone, Taylor Swift, Ed Sheeran and others.

How will the material be conveyed?
The presentation will feature a combination of audio examples, graphs, charts, and commentary to illustrate principals and techniques

Will the video of the live masterclass be available after the conclusion of the masterclass?
Yes, the video is posted to the masterclass portal after the masterclass concludes.

What People Are Saying About Hit Songs Deconstructed Workshops